Chonlatis Darawong | Marketing Management | Best Researcher Award

Assoc Prof Dr. Chonlatis Darawong | Marketing Management | Best Researcher Award

Assoc Prof Dr. Chonlatis Darawong, Sripatum University, Chonburi Campus, Thailand

Chonlatis Darawong, Ph.D., is an esteemed Associate Professor with a diverse background in academia and research πŸŽ“. With a Ph.D. in Management from the Asian Institute of Technology, he specializes in areas such as international business, marketing, and organizational behavior. With over a decade of experience in lecturing and conducting impactful research 🌟, he has contributed significantly to numerous publications in prestigious journals πŸ“š. Darawong’s expertise extends to consultancy roles, where he has advised on topics ranging from franchise management to service quality enhancement. Passionate about education and innovation, he continues to inspire students and professionals alike.

 

Publication Profile:

Scopus

Orcid

Google scholar

Education and Qualifications:

Chonlatis Darawong embarked on an illustrious academic journey that solidified his expertise in management and marketing πŸ“š. His educational odyssey commenced with a Bachelor of Science in Agro-Industrial Product Development from Kasetsart University, Bangkok, Thailand. Building upon this foundation, he pursued a Master of Business Administration with a specialization in Marketing at the National Institute of Development Administration. His thirst for knowledge led him to attain a Ph.D. in Management from the esteemed School of Management, Asian Institute of Technology, Pathumthani, Thailand. Throughout his educational pursuits, Darawong exhibited a relentless dedication to learning and research, culminating in impactful contributions to academia πŸŽ“.

Work Experience :

Chonlatis Darawong’s professional journey exemplifies versatility and dedication across diverse industries πŸš€. From academia to corporate settings, his roles span teaching, research, and project management. As a Full-time Lecturer at Sripatum University, he imparts knowledge in various business disciplines to both undergraduate and MBA students πŸŽ“. His stint at Chula Unisearch as a Researcher underscored his prowess in conducting in-depth studies for organizations like ARDA. Darawong’s commitment extends to part-time roles, where he shares expertise in international business research and brand communication. Throughout his career, he’s embraced challenges with resilience, contributing significantly to education and industry alike 🌟.

Research Focus:

Chonlatis Darawong’s research focus encompasses various facets of organizational dynamics and innovation 🧠. With a keen interest in new product development and team dynamics, he has delved into topics such as leadership styles, conflict management, and cross-functional communication. Darawong’s investigations extend to understanding the impact of cultural diversity on team performance and the nuances of managing conflicts between different functional units within organizations. His work not only sheds light on the intricacies of organizational behavior but also offers practical insights for enhancing team effectiveness and fostering innovation. Through his diverse array of studies, Darawong continues to contribute significantly to the field of management research 🌟.

Publication Top Notes:

  1. Service quality enhancing student satisfaction in international programs of higher education institutions: A local student perspective πŸ“š Cited by: 69, Year: 2019
  2. Dynamic capabilities of new product development teams in performing radical innovation projectsπŸ“š Cited by: 50, Year: 2018
  3. The influence of leadership styles on new product development performance: the moderating effect of product innovativenessπŸ“š Cited by: 33, Year: 2020
  4. Acculturation of local new product development team members in MNC subsidiaries in Thailand πŸ“š Cited by: 27, Year: 2012
  5. The impact of cross-functional communication on absorptive capacity of NPD teams at high technology firms in ThailandπŸ“š Cited by: 25, Year: 2015
  6. The impact of communication on conflict between expatriate and local managers working in NPD projects of MNC subsidiaries: A local perspective
  7. Improving student satisfaction and learning outcomes with service quality of online courses: evidence from Thai and Indonesian higher education institutions
  8. Conflict management styles and interpersonal conflict between marketing and R&D personnel during the new product development process
  9. Enhancing the service quality of community pharmacies for non-prescription medicines based on the perspectives of pharmacists and patients: a qualitative study
  10. Managing conflict between engineers/R&D and marketers in new product development process

 

Anu Gupta | Marketing | Young Scientist Award

Assist Prof Dr. Anu Gupta | Marketing | Young Scientist Award

Assistant professor, chandigarh university, India

πŸ†πŸŒŸ Prof. Dr. Anu Gupta, an esteemed Assistant Professor at Chandigarh University in India, has garnered prestigious recognition with the Young Scientist Award. With expertise in Marketing, Dr. Gupta epitomizes academic excellence and dedication to innovation. Her relentless pursuit of knowledge and groundbreaking research in marketing strategies has not only enriched academia but also inspired budding scholars. As a trailblazer in her field, Dr. Gupta’s contributions transcend boundaries, leaving an indelible mark on the academic landscape. This coveted award stands as a testament to her remarkable achievements and serves as a beacon of inspiration for aspiring academics worldwide.

Profile

Google Scholar

Work Experience

πŸŽ“πŸŒŸ Since July 2023, Dr. Anu Gupta has been serving as an Assistant Professor at Chandigarh University, continuing her journey of academic excellence and research. Prior to her current position, she dedicated her expertise to Himgiri Zee University as an Assistant Professor from June 2022 to June 2023, further honing her teaching skills and enriching the academic environment. With each role, Dr. Gupta has demonstrated unwavering commitment and passion for imparting knowledge and nurturing young minds. Her tenure at both institutions reflects her dedication to fostering intellectual growth and contributing meaningfully to the academic community.

 

Academic Qualifications

πŸŽ“πŸ“š Dr. Anu Gupta earned her PhD in Marketing from DIT University, awarded in November 2022, with a thesis titled “Green consumption behavior among millennials.” Under the guidance of Prof. Dr. Hemraj Verma, Dean of Academic Affairs at DITU, and co-supervised by Dr. Vijay Kumar Jain, Associate Professor at DIT University, she delved into the intricate dynamics of consumer behavior. Prior to her doctoral studies, Dr. Gupta completed her MBA in Marketing from KCMT, Bareilly, affiliated with UPTU, and her Bachelor’s in Commerce from the same institution. Her academic journey showcases a steadfast commitment to exploring and advancing marketing theory and practice. 🌱

ContributionsΒ 

πŸ”πŸ“Š Dr. Anu Gupta possesses adept skills in various research tools essential for conducting effective research, including VOS Viewer, SPSS, SMART PLS, and AMOS. With proficiency in these tools, she navigates through data analysis and interpretation with precision and expertise. Her scholarly endeavors have resulted in a commendable total of nine publications, including seven in Scopus-indexed journals and two in UGC care-listed publications. Additionally, Dr. Gupta has actively participated in six workshops and presented her research findings in four international conferences, further enriching her academic repertoire and fostering collaborative exchange in the global scholarly community. πŸ“πŸŒ

Publications Top Notes

Social media and green consumption behavior of millennials” – 2020 (Cited by 34)

“Millennials green consumption behavior and its linkage to firms marketing competitiveness: Findings from select study in Uttarakhand” – 2020 (Cited by 21)

“Goodbye materialism: exploring antecedents of minimalism and its impact on millennials well-being” – 2023 (Cited by 6)

“Consumer green consumption behavior: a myth or reality in the information age? A study based on bibliometric analysis approach” – 2022 (Cited by 4)

“Global research trend on yoga and Yagya intervention on mental illness: A Bibliometric attributes of five decades (1972–2021)” – 2023 (Cited by 1)

“Embracing green consumerism: revisiting the antecedents of green purchase intention for millennials and moderating role of income and gender” – 2023 (Cited by 1)

“A global research trend in AUM meditation: A bibliometric analysis of past five decades” – 2022 (Cited by 1)

“Modelling drivers of millennials’ green consumption behavior: an interpretive structural modelling approach” – 2022 (Cited by 1)

“Yagna Pathy: a cost-effective, traditional low-intensity psychological intervention to manage Common Mental disorders: A cross-sectional pilot study” – 2023

“Effects of a yoga protocol in managing depression, anxiety, and stress among office workers during the COVID-19 pandemic: A cross-sectional study” – 2023